We, the Karibu Holztechnik GmbH company in Bremen, produce and sell garden houses, saunas, pavilions, carports, garages, play equipment, terrace roofing and similar outdoor and indoor spruce products and are one of the market leaders in these segments. Our portfolio is rounded off by supplementary products such as sauna accessories, roof shingles, plastic slides, etc.
On the one hand, Karibu markets exclusive product lines via dealers and their various distribution canals. While on the other hand, we also operate our own online shop.
Problems delivering large orders to private addresses
Approx. 75% of the flow of goods ensues from our two plants directly to the end consumer. This ensures short delivery times and lean transport processes. Furthermore, the single-stage direct transport to the end customer is also sensible from an ecological perspective, as this way we avoid the intermediate transport to a distributor’s warehouse. Nevertheless, we are invariably faced by the challenge of delivering the wood packages, up to six metres in length, to private addresses free kerb. This requires a suitable unloading technology with regard to the transport.
In the past, we arranged for the transport services to be undertaken by a single contractor, which time and again led to capacity bottlenecks – particularly at peak periods. While in the winter months when orders were weaker, the service provider suffered from overcapacities. Both these situations resulted in a negative starting position for us in the annual price discussions. Moreover, the freight conditions agreed in the past were repeatedly adjusted to individual product types and often supplemented by new positions. The increased complexity of the price sheet most recently used complicated the price comparison with other service providers.
Logistics process analysis
We commissioned CostPartner Deutschland GmbH to analyse our logistics processes with the aim of identifying a new service-provider set-up, in order to, firstly, enable us to react faster and more effectively to market fluctuations, secondly, to make us more independent from the transport partner we used hitherto, and thirdly, to allow us to have transport prices available to us without having to renegotiate prices with the service provider for every changed product.
Following both an intensive processing of our transport data and a thorough check of logistical optimisation approaches – together with several intensive discussions (moderated by CostPartner) with the decision-makers of various transport actors, we have jointly succeeded in binding various service providers without any increase in our coordination effort.
In the course of this project, the individual CostPartner personnel invariably focused on us, our products and our transport requirements, and single-mindedly sought suitable solutions. We remain extremely satisfied with the processing quality of our new service providers.
Optimally suitable set-up
We are proud to confirm that together with CostPartner, we have succeeded in achieving an optimally suitable set-up that allows us sufficient space to react quickly and accurately to current changes. We are also delighted that we have achieved significant and sustainable transport cost reductions – this being not least a decisive factor to our advantage in a hotly contested competitive environment.
Finally, we would like to underline that we hold the cooperation with CostPartner in high regard and are unreservedly able to recommend cooperation with them.